Shake it out, the same as you would a down pillow.
Kapok settles. The fibers are light enough that they pack down under your head faster than cotton or wool do, and left alone for a fortnight it will feel lower than you set it. Take it by the ends and shake it out every few days and it comes back.
This is the routine anyone who has owned a down pillow already has. If fluffing a pillow is the thing you were hoping to leave behind, take the organic cotton instead, which asks nothing of you at all.
Every few daysa shake keeps the height
3 to 5 yearsexpected lifespan