New Jersey, since 1981

Every pillow passes through the same pair of hands.

A small workshop in New Jersey has been filling, tufting, and closing natural pillows since 1981. The fiber arrives from four continents. It leaves as a pillow with a certification number you can look up tonight.

Hands tufting a Circadian organic cotton pillow in the New Jersey workshop
0Years of pillow making
0Natural fills
0Night trial
0Continents of fiber

The fiber travels. The standards don't.

Each fill comes from the place that grows it best, and each one is held to the strictest check that exists for its material.

Raw long-staple organic cotton fiber in a wooden bowl

A license number instead of a leaf logo.

Most pillows marketed as organic certify the cover fabric and stop there. Our cotton and wool pillows carry Global Organic Textile Standard (GOTS) certification on the finished pillow, the material inside it as well as the cover over it, under license GOTS-10229. Oregon Tilth issued that number on the finished pillow and comes back to re-audit it every year.

Macro detail of a hand-tufted Circadian pillow

It arrives full.

Every pillow arrives with about 30% more inside than most people end up keeping. You open the side zipper, remove a handful at a time, and stop when your neck stops arguing. The workshop has built pillows this way for decades because bodies don't come in three firmnesses.

Woman waking rested on a Circadian organic cotton pillow

Sixty nights, because one showroom minute proves nothing.

A pillow reveals itself somewhere around week three. So the trial runs sixty nights, the return ships free, and the refund is the full amount. The pillows are good enough to survive that policy, which is the whole point of offering it.

Forty-five years in, still one pillow at a time.

GOTS-10229OEKO-TEX Class 160-night trialFree shipping