Two people in one bed almost never want the same pillow.
Hayleigh took the wool and her husband took the Buckwool Hybrid, which is the honest version of how a household shops. One bed, two necks, two different amounts of fill, and a zipper on the side so neither of them has to settle.
Her video is on her own channels.
The two in her house, and the one for anyone who wants less pillow.
Wool and the hybrid sit next to each other in the lineup, and the gap between them is exactly the gap between two people who share a mattress. Kapok is the third because some households have a stomach sleeper in them.
Organic Wool
You stay cool because you stay dry. Each fiber pulls up to 30 percent of its own weight in moisture off your skin and holds it inside the strand, so the air at your face never turns damp and heat keeps leaving your body. Lanolin coats the skin flakes dust mites eat, which is worth knowing in a house with kids in it. Certified organic across the fill and the cover together on licence GOTS-10229 through Oregon Tilth.
Shop the wool →
Buckwool Hybrid
One insert, a divider down the middle, and each chamber has its own zipper. Hulls carry the load underneath so the height holds until morning, and a layer of organic wool sits at the face so your cheek meets something soft. Two zippers means two adjustments, so the firm half and the soft half can be set separately. Organic cotton cover.
Shop the Buckwool →
Wild-Harvested Kapok
Every fiber is a hollow tube 80 to 90 percent air, with a wall one to two microns thick, so a pillow full of it weighs almost nothing and folds under your head like down. Nothing chemical touches the fiber between the seed pod and the pillow. It is the one to reach for if somebody in the house sleeps on their stomach and wants as little pillow as possible. Organic cotton cover.
Shop the kapok →
Nobody in the house asks for a better pillow. They just sleep worse.
It is the least complained-about object in a home and one of the few that touches a face for eight hours a night. That is why it gets replaced last, long after the mattress and the sheets, and why swapping it is the change people notice out of proportion to what it cost.
Circadian poster archive. Ours, to awaken refreshed.
Six natural fills, one workshop.
Every pillow shares the same organic cotton cover and comes out of the same partner workshop in New Jersey, which has been making natural bedding since 1981.
Why we built a page for Hayleigh.
Hayleigh came to us rather than the other way round, with three ideas already written down, and the one we picked was the one that showed the pillow being changed rather than described. Anybody can film a pillow sitting on a bed. Filming somebody unzip it and take a handful out is the part nobody else in this category bothers to show you.
She and her husband got different fills for a reason. Wool holds height under a shoulder and stays dry, and the hybrid gives a firmer base with a soft face on top. Sending two of the same pillow to one household teaches nobody anything, including us.
Two of our six fills carry the Global Organic Textile Standard across the finished pillow on licence GOTS-10229 through Oregon Tilth, and those are the organic cotton and the organic wool. The hybrid, the hulls and the kapok carry organic cotton covers and sit outside the scope of that standard, so we say which is which instead of letting one word cover all six.
Jacob KatzFounder, Circadian
The unzip is the whole demonstration.
Every Circadian pillow arrives full, about a third more than most people keep, because it is easier to take some out than to wish you had more. Open the side zipper, take some out a handful at a time, and stop when your head sits level with your shoulders. The whole adjustment takes about thirty seconds. On the wool, peel a full sheet off the outside rather than tearing at the middle, and if you go too far it all goes back in.
What her followers ask first
My pillow feels too tall out of the box, did I get the wrong one?
Almost certainly not, because every one of ours ships with about a third more fill than most people keep. Taking some out is easy and adding it back later is not, so we send it full. Unzip the side, pull out a handful, lie down, and repeat until your head is level with your shoulders. Most people land where they want inside a minute.
Are these safe around kids?
The cotton and the wool are certified organic across the finished pillow, fill and cover together, on licence GOTS-10229 issued by Oregon Tilth. The others use an organic cotton cover, and the fills inside them go through no chemical treatment. The latex holds OEKO-TEX Standard 100 at Class 1, which is the tier written for products a baby touches.
Can I wash it?
The cover unzips and goes in the machine on cold, then line dry. The fill itself stays out of the water. Air the pillow in indirect sun for a couple of hours every few months and it keeps its freshness, and each one ships with a care card for the material inside it.
How long does an order take?
Every pillow is made to order in one New Jersey workshop. Four to seven days to build, plus transit, and a tracking number goes out the day it leaves. Free shipping. Sleep on it for up to 60 nights and return it for a full refund if it is wrong for you.
Start with the fill that fits.
Take the quiz, find your match, and sleep on it for sixty nights.
A partnership between Hayleigh Bult and Circadian.
